Celsius

Spankin’ New Logos of 2011 [Infographic]

By: Abdulhadi Hafez

It seems like everywhere you look nowadays you see a logo attributed to some sort of company,  organization, product, or even government (i.e. flag system). Google, for example, has many logos for many products such as Chrome, Google Plus, Gmail, Docs, and the list goes on!

It can be very difficult to keep track of so many logos, especially seeing that they many of them are constantly evolving. This is why What’s Outt did up a really cool infographic on some of the “Spankin New” logo re-designs of 2011. Check it out!


Source: WhatsOutt.com

7 Signs Why Your Future TV Will Just be a Bigger iPhone or Android Phone

By: Abdulhadi Hafez

1. Do the below images look familiar? Ok, the Apple and Siri logos gave it away but this is what the next Apple product could look like. This is not a leak of the next Apple product or design, but rather was imagined by CiccaresDesign and MacRumors as to what the Apple TV would look like if it was to come out.

2. In Steve Job’s official biography by Walter Isaacson, Jobs boasted that he had “cracked” the secret to television, envisioning an integrated, wirelessly synched TV set with “the simplest user interface you could imagine.” Could it have a slick curvy design as depicted in the below image? I wouldn’t be surprised seeing how aesthetically beautiful Apple is known to makes its’ products!

3. The Wall Street Journal reports Apple is working hard at redefining the future of TV, according to a recent article by Mashable. 

4. Google did launch Google TV in 2010 and it would be out of the ordinary that Apple counteracts their move, seeing that they are their biggest competitor, especially with the growing interest in Android-powered phones.

The above video gives us a very basic perspective of what Google TV is like, but hold your horses, it will get a lot more dynamic, integrated and interactive than that. Just have a look at the recent changes Google’s YouTube made.

5. Fast Company wrote a really neat piece on how YouTube’s Radical Redesign Positions Google To Be Your New TV, and guess who owns YouTube? The article stated that ”Google announced last month it was going to source more professionally made content as well as flow more of its content into Channels—thematically linked sections of the site that would feel a little more like your standard cable TV box perhaps (sports channels, news channels, science…and so on). Furthermore, AlJazeera English just recently announced that you can now add their channel to Google TV.

6. Google recently made two huge announcements: 1) that they are going to purchase Motorola for $12.5 billion and Motorola doesn’t just specialize in mobile phones, but TV hardware as well. 2) they also launched the ability for 10 people to hold a free video chat (called a “hangout”) through their popular social media site, Google+. And it doesn’t take a genius to predict that once Google TV comes out, they will use this hangout feature as a selling feature. They will make their TV’s so socially integrated that you and 10 of your friends could be chilling, hanging out, and all watching the same show or movie through your TV’s!


7. If Apple and Google both dominate the TV industry in the future, then we can safely assume that they will do a kick-ass job in doing so. We can also assume that their TV’s will have iOS and Android on them, respectively, with the same exact features found on a phone with touch-screen or gesture-based platform, app-downloading capabilities, video and audio calling, streaming content (info, images, videos), online browsing and sharing, and don’t forget the virtual assistants Siri and Alfred, the virtual assistant software recently purchased by Google (yes, is there anything they don’t acquire!)

So basically, it will pretty much be just a bigger phone sitting right in the middle of your living room! Except for one thing though, although it will have a web camera, I can’t see your TV having a camera you could easily carry around and take pictures with (duh!)

I’m sure there are many other signs as to why the Future TV will basically be just a bigger iPhone or Android device, but those 7 are some of the more hinting ones! We’re excited to see how it will further transform the advertising and household products industries.

2011 Was a Year Of…? (Google Completes the Sentence for You)

By: Abdulhadi Hafez

Google has released the most-searched terms and keywords in 2011 by region and worldwide, in its annual Zeitgeist report.

They took the liberty to sort billions of searches to extract a list of the year’s 10 fastest-rising global searches and it’s no surprise that Apple dominated three of those spots with searches such as “iPad 2”, “iPhone 5”, and of course, “Steve Jobs.”

Google gives us a neat little video on YouTube of what the World Searched with Google’s 2011 Zeitgeist, check it out:

Funny Google Ad Promoting the “Ice Cream Sandwich” on Galaxy Nexus

Both Samsung and Google are promoting the much-anticipated Galaxy Nexus, which is said to have the newest version of Android 4.0, nicknamed “Ice Cream Sandwich.”

Ice Cream Sandwich comes with breakthrough features such as the Face Unlock, ‘Android Beam’, Google+ hangouts, voice typing and a camera with panorama mode.

The face unlock feature is hilariously showcased in the below video ad by Google:

While the rest of the features are showcased in this ad by Samsung themselves:

"Google+ for Business: How Google Plus Changes Everything"

By: Abdulhadi Hafez

Although Google Plus was launched in June, it has already started to receive a lot of publicity and attention, especially after they set records as the fastest growing social network in history and after their CEO, Larry Page announced that users shared 1 billion items through G+ button (works like the ‘like’ button on Facebook) per day!

It gained even more publicity when BrightEdge revealed that more than half (61%, in fact) of top brands jumped on the Google + bandwagon and created profiles within the first week of the brand pages existing.

It is for these reasons the New York Best-Selling Author, Chris Brogan, decided to write a book titled, “Google+ for Business: How Google’s Social Network Changes Everything.” And he wasn’t joking when he chose the word “everything” either!

Mashable was able to sit down with the best-selling author (he authored “Social Media 101”) and interview him about his recent book on Google Plus. Here is the first question Mashable was able to get him to answer on:

The title of your book says that “Google’s Social Network Changes Everything.” Can you be more specific?" - Mashable

"Absolutely. I wrote about 200 pages of more specific. But for you? I’ll boil the ocean: Search is probably the biggest reason it changes everything. Second, a very wealthy company (Google) is pushing Plus to be a very powerful effort to change the way we share information on the web." - Chris Brogan

When he was asked about how the opportunities for brands on Google+ can be different than those on Facebook or Twitter, here is what he said: “Google+ posts sent to “public” rank fairly well in Google search results. You can’t get that with Facebook or Twitter these days.”